Jeffrey Maciejewski (Department of Journalism, Media & Computing) was interviewed by WOWT-TV in a segment on Super Bowl advertising amid the NFL National Anthem controversies.
“If advertisers might have been on the fence as to whether or not they wanted to plop down $5 million for a 30 second spot, being able to get bundled in with the Winter Olympics might just pushed them over the edge and said, ‘Okay, well now we can justify it from an economic perspective,’” Maciejewski said.
The segment can be viewed online here.
